By: Jonathan Hartman The opportunity to sell SIP trunking is wide open. While the uptake has been growing, market penetration is still low – around 38 percent of businesses are using it today, according to a 2013 report from Infonetics. The service has appeal and application across businesses large and small and particular benefits to call…
By: Jonathan Hartman Selling cloud communications might be different than what you’re used to. So here are some things you shouldn’t do, courtesy of The Cloud Communications Alliance, a consortium of cloud providers. 1. Don’t talk techy. Not everyone is Sheldon Cooper from the Big Bang Theory, so don’t talk to them like they are.…
By: Jonathan Hartman Partners say there is no shortage of demand for Ethernet services and they have no problem selling it. Customers understand the value proposition — Ethernet offers high-bandwidth, scalability, low latency and low cost. The problem is delivering on the demand. Here are some of the common challenges: Availability. While there have been great…
Shapiro earns top honors for her personal career success within the IT channel and professional contributions to the technology industry SCOTTSDALE, Ariz. – June 1, 2015 – PlanetOne Communications, the IT and telecom industry’s preferred connectivity partner, today announced its President Lauren Shapiro is one of the IT channel’s most powerful female executives according to The…